Sunlight
Enhances The Mind, Body & Soul
by Rick Mattoon
Long before
indoor tanning salons existed--in fact, before the Industrial Revolution--beautiful,
golden tans typically belonged to those in the ranks of manual labor. Pale,
porcelain skin was in vogue only because the very rich stayed indoors, shielded
from the warm embraces of the sun's rays.
To be golden brown in those days meant a person belonged to a working class
engaged in outdoor work. However, as increasingly more machines were introduced
into society, the working class left their outdoor assignments for the
factories.
By the early 1920s, medicinal exposure to the sun's rays gained in
popularity. Daily exposure to the sun was touted as therapeutic for a host of
ailments. The cosmetic appeal of a gorgeous tan wasn't fully appreciated until
later that decade, when fashion designer Coco Chanel returned from a trip to the
Mediterranean with a beautiful tan. Chanel's bronzed skin instantly became one
of her most famous symbols of fashion and elegance.
The Next Level
When we are happy about our personal fashion choices, whether they are the
outfits we wear or the great-looking tan we exhibit, we naturally are consumed
with an overall feeling of goodness. Sporting a golden tan conveys a wholesome
earthiness. What Chanel taught us is that a tan makes us look rich, refined or
even elegant. Someone with a tan conveys the attributes of simplicity,
friendliness, dependability and health. But what carries this cosmetic
enhancement to an even deeper level of our well-being?
Most everyone agrees too much of most anything can have potential for harm.
Photobiologist Dr. John Ott, while discussing the benefits of moderate exposure
to ultraviolet light, says giving too much oxygen at birth can blind a baby;
however, it would be foolish to jump to the conclusion that oxygen is hazardous
to your health or that you should live without oxygen, he says.
This same premise holds true for tanning. In indoor tanning, the practice of
moderate, sensible and responsible exposure to UV rays should be a mantra. If a
person is genetically able to acquire a tan, the potential benefits of sensible
tanning could enhance the fashionably impressionable aspect of your golden
color.
Although a tanning salon cannot promote the potentially healthful benefits of
UV light, many researchers have uncovered probable health benefits associated
with moderate tanning. Past research has shed a better light on why indoor
tanners have the advantage of looking and feeling better while engaged in a
tanning program.
In a study published in 1971, Robert Neer and associates conducted research
on a group of elderly veterans to determine whether extra exposure to UV light
would increase their ability to absorb calcium from their diets. Members of the
group who received UV exposure during the study absorbed 40 percent more calcium
from their diet than those who received no UV exposure.
Another report from the 1953 Meeting of The American Society for the Study of
Arteriosclerosis found patients with hypertension and related circulatory
problems who were exposed to UV light had almost a 13-percent decrease in serum
cholesterol levels. Within this same group, it was reported that 86 percent
maintained this level 24 hours later. It is also important to note other types
of fats implicated in heart disease also were reported reduced by exposure to UV
light. Researchers felt this occurred because the body requires UV light to help
break down cholesterol.
Self-Confidence Builder
Self-confidence affects our entire life. In general, the rougher the going
gets on the outside, the greater the need for self-worth on the inside. Your
ability to overcome obstacles is enhanced if you have self-confidence. You are
who you think you are--no more, no less. That's why it pays to think, feel and
look your best.
Confidence in adulthood is often an elusive quality; however, people know it
when they see it, and it's totally irresistible. There is no person sexier or
more beautiful than one with full confidence in themselves and their abilities.
Confidence from a well-tanned individual radiates like a light, drawing
opportunities and admirers in compelling ways. Expressing a sincere and honest
belief in yourself and your abilities doesn't mean you are conceited. Just take
a good, long look at yourself and know what your strengths are. Then, use them
to project the utmost confidence.
Adults always have looked for ways to boost their self-confidence by physical
enhancements. For example, if we have a great smile people compliment us on, we
may consider whitening our teeth to make them even more noticeable. To even
further enhance their smiles, women may use only top-quality lipsticks in
flattering colors. People also keep their lips soft and supple with top-quality
lip balm.
Is thick, rich hair one of your best assets? To build self-confidence in this
area, you may have considered highlighting your hair to bring out its natural
beauty. You undoubtedly use only the best hair products and aren't afraid to
spend money on them. If hair is one of your best natural qualities, you have
probably experimented with a variety of styles to find which are the most
flattering and best match your personality.
Maybe you have a trim figure. If so, you wear clothes that show it off. You
have developed the self-confidence that allows you to strut your stuff without
being afraid of looking good. While most people envy you, they also respect you
for having the courage to live up to your greatest potential.
Taking Time To Relax
Finding the time and place to practice relaxation techniques has always been
a challenge for people trying to cope effectively with stress. The indoor
tanning bed can be an ideal location for just such a time-out. The typical
tanning session lasts anywhere from 10 to 30 minutes, depending on the unit and
tanning schedule--allowing for just enough time to escape the demands of
everyday life while practicing relaxation techniques.
People with recurring symptoms of anxiety and nervous tension usually are
barraged with a constant stream of negativity. Throughout the day their
conscious mind may be inundated with thoughts, feelings and fantasies that
trigger upset emotions. Many of these thoughts replay unresolved issues of
health, finances, or personal and work relationships. This relentless mental
replay of unresolved issues can reinforce the anxiety symptoms and lead to
exhaustion. A tanning session can create the perfect opportunity for a person to
quiet the mind. Therapists suggest a meditation program that easily can be
adapted for use while building a golden tan.
Here is how it is done: Lie comfortably in the tanning bed. Breath deeply,
taking slow and relaxed breaths. Focus all your attention on your breathing and
pay close attention to the movement of your chest with each breath. Block out
all other thoughts, feelings and sensations. If you feel your attention
wondering, focus on your breathing. Continue this exercise until the end of your
tanning session or until you feel sufficiently relaxed.
To get the most of your tanning session while practicing relaxation
techniques, drink plenty of cool water before and after the tanning session to
reduce heat-related discomfort. Avoid alcoholic beverages because they can be
dehydrating as well as disorientating.
Anyone using an indoor tanning device to treat a health disorder should
consult a healthcare professional first. Although many scientific articles
discuss the positive aspects of reasonable tanning, a salon owner or operator is
not allowed to promote the potentially healthful benefits of indoor tanning.
Until the federal government changes its policy, tanning salons only can promote
the wonderful tanning properties of ultraviolet light within the tanning
facility.
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